Advertising on a hoarding wall qualifies for what is known as ‘deemed consent’. The Town and Country Planning (Control of Advertisements) (England) Regulations 2007 covers types of advertisement that qualify for deemed consent. Advertisements that are classified as deemed consent do not require planning permission from the local planning authority as long as they comply with certain criteria.
At Plasloc we range a variety of hoarding solutions for different applications. Ranging from demo wall systems, access tunnels, internal hoarding and even external hoarding. Hoarding is the perfect solution to create safe and environmentally areas where work can be undergone away from the public. This is commonly seen in the construction sector and can be complete with a range of optional extras such as doors and advertising to meet the requirements of your project
For advertising on site hoarding walls to qualify for deemed consent, it must abide by the following conditions:
No advertisement is displayed earlier than three months before building operations commence
The local planning authority has been notified of the day on which the advertisement will first be displayed at least 14 days before the first display date. The person proposing to display the advertisement must notify the local planning authority in writing and send a copy of the relevant planning permission.
No advertisement is more than 38 square metres in area
No part of the advertising hoarding is more than 4.6 metres above ground level
The advertising hoardings will not be displayed for more than 3 years
However, if you require hoarding for construction work in a conservation area, an Area of Outstanding Natural Beauty, a National Park, the Broads or an area of special control, no advertising hoardings are permitted.
To apply for a license to be permitted to use hoarding advertising you will need to contact the council of the local area your project is in and will need the following:
Illuminated advertising on hoarding walls is not permitted unless:
Illumination is provided by static means
No intermittent light source, flashing lights, moving parts or features, exposed cold cathode tubing, animation or retroreflective material is included
It is illuminated in a manner that is reasonably required to fulfil the purpose of the advertisement
Local planning authorities can restrict deemed consent. They will apply to the Secretary of State who can issue a direction requiring express consent for any advertisements that are usually categorised as deemed consent. Local planning authorities are encouraged to keep information on where deemed consent is restricted on their website, however, contacting them before work begins will eradicate any uncertainties.
Any graphics placed upon a hoarding wall will only benefit from deemed consent if they are for construction sites. Advertisements on hoardings for residential sites always require consent.
Plasloc’s innovative hoarding wall system is suitable for use in a variety of construction applications. Easy to install & highly durable, we can even design specific construction site hoarding graphics for advertisement purposes. Learn more about construction hoarding with one of our related blogs highlighting Construction hoarding guidelines.
If you’re looking for advertising hoardings companies or would like more information, get in touch today. We’re available to call on 01626 356 995 or we can be contacted online.
Information correct as of 26/10/2018
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